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The San Francisco Frontier | Est. 2025
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Designer Babies Are Here: Inside the Bay Area Startup Revolutionizing Genetic Selection

An artist’s illustration of artificial intelligence (AI). This image depicts how AI could assist in genomic studies and its applications. It was created by artist Nidia Dias as part of the Visualising AI project launched by Google DeepMind.

Silicon Valley is once again pushing the boundaries of technological innovation, this time in the realm of human reproduction. Nucleus Genomics, a startup founded by 25-year-old Kian Sadeghi, is offering a groundbreaking service that allows prospective parents to genetically optimize their future children.

For $25,000, customers can access advanced genetic testing that goes far beyond traditional disease screening. Nucleus provides detailed insights into potential embryo traits, including height, weight, and even intelligence predictions. The company has already secured significant funding from notable tech investors like Alexis Ohanian and aims to launch its services in Bay Area clinics within months.

While the technology sounds like science fiction, Sadeghi argues it’s simply the next evolution of reproductive technology. “We’re helping parents give their child the best start in life,” he explains. The process involves analyzing polygenic traits - characteristics influenced by multiple genes - and providing recommendations for embryo selection.

However, the technology isn’t without controversy. Scientists have raised concerns about the reliability of polygenic testing, particularly given current datasets’ potential biases. Many worry this approach could lead to a form of modern eugenics, where parents select children based on predetermined genetic traits.

Nucleus differentiates itself by being transparently upfront about its capabilities. Unlike competitors who might obscure their full range of genetic testing, Sadeghi believes in open communication about the technology’s potential and limitations.

The startup provides genetic counselors to guide clients through the complex process, acknowledging that genetic prediction is not destiny. “Genetics is a tool, not a definitive blueprint,” Sadeghi emphasizes. “Environment and nurture play crucial roles in human development”.

As reproductive technology continues advancing, Nucleus represents a provocative glimpse into a future where genetic optimization becomes increasingly normalized. Whether this represents scientific progress or ethical overreach remains a heated debate in technological and medical circles.

AUTHOR: cgp

SOURCE: SF Standard