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The San Francisco Frontier | Est. 2025
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Your Data Privacy is About to Get a Major Upgrade, California Style

Welcome to California, California 2020

California is once again leading the charge in digital privacy protection, and this time, it could transform how all Americans browse the internet.

A groundbreaking new law, Assembly Bill 566, signed by Governor Gavin Newsom, will require web browsers like Google Chrome and Microsoft Edge to provide users with a simple, automatic way to prevent websites from sharing or selling their personal information. This isn’t just another tech regulation, it’s a potential nationwide privacy revolution.

The legislation mandates that browsers create an opt-out “signal” that users can toggle to protect their data across all websites. Unlike current privacy settings that force users to manually navigate and opt out of each site, this new tool offers a one-click solution to data protection.

“I would argue if you have to go to every individual website and click the link saying you don’t want your information sold or shared, that’s not really a meaningful privacy right,” says Caitriona Fitzgerald from the Electronic Privacy Information Center.

While the law specifically targets California residents, tech experts predict it will likely become a national standard. Most companies will find it more efficient to implement these privacy controls across the entire United States rather than creating state-specific versions.

Privacy advocates like Emory Roane from Privacy Rights Clearinghouse are celebrating the development. “We are finally, finally starting to have real privacy rights,” Roane explained, “though we’re still far from making them easy to exercise across the country”.

The legislation builds on existing privacy protections like the California Consumer Privacy Act and follows voluntary efforts by some browsers, such as Mozilla Firefox, which already offers similar privacy settings.

Browsers will have until early 2027 to implement these changes, giving tech companies time to adapt. While some industry players like Google have shown subtle resistance, the overall momentum seems to be pushing toward greater user control over personal data.

As digital privacy continues to be a critical concern for younger generations, this law represents a significant step toward giving users more agency in the increasingly complex digital landscape.

Stay tuned as this groundbreaking legislation unfolds and potentially reshapes internet privacy standards nationwide.

AUTHOR: pw

SOURCE: Local News Matters