Fast food has entered a new era of culinary chaos, and Taco Bell is leading the charge with its latest creation: the Mountain Dew Baja Blast Pie. Priced at a whopping $19.99 and sporting an eye-catching robin’s-egg blue color, this dessert is more than just a pie, it’s a statement.

Imagine walking into a Taco Bell and being presented with a pie that looks like it was designed by a color-blind artist with a vendetta against traditional dessert aesthetics. The pie features a creamy filling made with Key West lime juice, a graham-crumb crust, and is topped with whipped cream. It’s a limited-edition treat that’s causing quite the stir on social media.

One brave taste tester described the experience as surreal, noting that the pie somehow captures the essence of Baja Blast soda in solid form. The flavor profile is surprisingly complex, a sugary-sour-citrus explosion that mimics the beloved tropical drink. It’s so convincing that you might momentarily feel like you’re drinking the soda, even though you’re clearly eating a pie.

For the adventurous foodies and meme-loving crowd, Taco Bell has also introduced a Baja Blast Pie Chiller at select locations. This frozen concoction blends a slice of the pie with vanilla ice cream, topped with whipped cream and churro crunch pieces. It’s essentially dessert inception.

While the $20 price tag might make some people hesitate, the pie has already become a viral sensation. Social media is buzzing with reactions ranging from bewilderment to genuine excitement. Some have joked about its potential emergency room–inducing qualities, but our intrepid taste tester survived, and actually enjoyed, the experience.

Is this pie a marketing gimmick or a genuine culinary innovation? Perhaps it’s both. Taco Bell has once again proven that when it comes to pushing boundaries, they’re not afraid to get a little weird. For those willing to take a gamble on this blue beauty, the Baja Blast Pie awaits, just don’t blame us if you become addicted.