Remember that weird strip of land in the Outer Sunset that accidentally sold for $25,000 because someone messed up? Yeah, that’s still a thing, and now the new owners want you to help turn it into something actually cool.

Back in February, tech prankster Riley Walz and his crew (Patrick Hultquist and Theo Bleier) scooped up Dirt Alley and dropped $10,000 to get it paved. These are the same folks who orchestrated Pursuit, the massive 12-clue scavenger hunt that had 12,000 people running around the city last summer. So basically, they know how to get people hyped.

Now they’re launching a collaborative public art project that’s honestly kind of genius. Starting Thursday, you can head over to paintastreet.com and submit tiny 48-by-48-pixel drawings. Think of it like digital tiles that will eventually become sidewalk decals covering the alley. The catch? Everyone votes on what gets printed.

“Part of the fun is we’re not very good artists”, Hultquist said. “So we’re asking people to go and submit a drawing, submit a painting, and get their friends together to try and take over an area of the board”. The whole vibe is inspired by Reddit’s r/place, that viral pixel-art experiment that had people fighting over every square inch of a digital canvas back in 2017. The owners are betting that same competitive energy will translate to the real world, with friend groups coordinating to create larger designs and battle for territory.

Here’s how it works: you submit your masterpiece (or your doodle, no judgment), and then users upvote or downvote everything. The most popular submissions float to the top. At the end of voting on April 7 at noon, the winning designs get printed as actual sidewalk decals and installed on the paved alley.

Yeah, you might be wondering about the inevitable dick drawings. Hultquist acknowledged that every submission will go through an approval process, so… we’ll see how that plays out.

The whole point is to turn this forgotten corner of the Outer Sunset into a legit public art destination, kind of like how Clarion Alley became a Mission District staple. The owners are investing roughly $50,000 total into the project, purchase price, paving, printing, and legal fees, with plans for an installation ceremony later this spring.

So if you’ve got artistic energy, meme energy, or just want to be part of something weirdly fun happening in San Francisco, you’ve got until April 7 to get your pixel art in the running.