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The San Francisco Frontier | Est. 2025
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Giants Partner with Airwallex: A Tech-Driven Jersey Patch That Screams San Francisco

Oracle Park in San Francisco. Perhaps the best view in any stadium ever. Bring back baseball. Can't wait.

Photo by Mick Haupt on Unsplash

San Francisco’s beloved baseball team is making waves again, this time through a fresh corporate partnership that feels quintessentially Bay Area. The Giants have announced a multi-year jersey patch agreement with Airwallex, a global financial technology platform headquartered right here in the city.

Airwallex, founded in Australia a decade ago but now deeply rooted in San Francisco’s thriving tech ecosystem, will become the third company to grace the Giants’ jerseys since patches were introduced in 2023. Previously, the team partnered with Cruise and Chevy, reflecting their commitment to showcasing innovative local and national brands.

Giants president and CEO Larry Baer emphasized the synergy behind this partnership, highlighting a “shared commitment to San Francisco” and a mutual “passion for innovation”. The new patches will feature a sleek black background with white lettering, mirroring the company’s branding.

This collaboration isn’t just about corporate sponsorship, it’s a symbolic representation of San Francisco’s dynamic business landscape. Airwallex’s global financial platform embodies the city’s tech-forward ethos, while the Giants represent a longstanding cultural institution that continues to evolve.

The partnership arrives during an exciting transition for the Giants, who will also debut a new manager in 2026. This jersey patch deal signals the organization’s ongoing strategy of aligning with forward-thinking companies that resonate with the city’s innovative spirit.

For fans and tech enthusiasts alike, this partnership represents more than just a logo on a jersey, it’s a testament to San Francisco’s unique ability to blend sports, technology, and local pride into a singular, compelling narrative.

AUTHOR: mb

SOURCE: NBC Bay Area