San Jose is gearing up for a sports extravaganza in 2026 that promises to transform the city into a global entertainment hub. Mayor Matt Mahan has announced an unprecedented lineup of major sporting events, including Super Bowl 60, NCAA March Madness, and the highly anticipated World Cup.

With expectations of hosting nearly half a million visitors, the city is pulling out all the stops to ensure an unforgettable experience. Unlike previous large events where economic benefits were unevenly distributed, San Jose is determined to maximize its local impact this time around.

The city’s strategy goes beyond just sports, featuring over 100 watch parties, 13 national headliner concerts, and 13 after-dark light shows primarily centered in downtown venues. City leaders are also encouraging community groups and businesses to host neighborhood events, ensuring the excitement spreads beyond the city center.

The Bay Area Host Committee has even published a comprehensive playbook to help local businesses and community groups organize their own events, creating a truly inclusive celebration. City officials have been meticulously preparing, from upgrading downtown signage to creating new public art installations.

Teams participating in these events will fly into San Jose Mineta International Airport, stay in downtown San Jose, and practice at local stadiums like PayPal Park and San Jose State University. This comprehensive approach aims to showcase the city’s vibrant culture and economic potential on a global stage.

With Mahan boldly declaring that the Bay Area is “the greatest place in the world,” San Jose is ready to prove it through this groundbreaking sports and entertainment spectacle in 2026.