Oakland's Hip-Hop Startup Musical Breaks Tech Theater Boundaries

Photo by Jodie Walton on Unsplash
A groundbreaking musical is electrifying the San Francisco theater scene, blending the pulse of Oakland’s tech dreams with hip-hop storytelling. “Co-Founders” at ACT’s Strand Theater isn’t just another play - it’s a vibrant exploration of startup culture through the eyes of Black entrepreneurs navigating the Bay Area’s complex tech landscape.
The production follows Esata, a self-taught coder and ambitious entrepreneur, as she navigates the treacherous world of venture capital and tech innovation. Played brilliantly by Aneesa Folds, Esata’s journey is both hilarious and poignant, offering razor-sharp commentary on the startup ecosystem.
What sets this musical apart is its innovative use of technology. Projections transform the stage into a dynamic digital landscape, with screens and visual effects that mirror our hyper-connected world. The set becomes a living, breathing representation of the tech environment, complete with cityscape views of Oakland and San Francisco.
The musical’s creators - local artists deeply embedded in both the Bay Area music and tech scenes - bring an authenticity that resonates. Dialogue crackles with insider humor, like a memorable moment when a character asks “What is hyphy?” - guaranteed to make Bay Area natives chuckle.
The show’s musical numbers are a testament to the creativity of its ensemble. From Esata’s powerful songs like “The One Percent” to comic relief provided by characters like Kamaiyah, the production offers a fresh perspective on entrepreneurial struggles.
Most intriguingly, the musical even incorporates an AI character - Esata’s deceased father Cyril - adding a provocative layer of technological commentary. This bold artistic choice challenges audiences to think about the intersection of technology, family, and identity.
“Co-Founders” is more than entertainment; it’s a cultural snapshot of contemporary Bay Area life. With just a four-week run and only 283 seats at the Strand Theater, this is a must-see for anyone interested in the stories behind our tech-driven world.
Tickets are selling fast, so tech enthusiasts, theater lovers, and anyone curious about the human stories behind startup culture should secure their seats quickly.
AUTHOR: cgp
SOURCE: SFist